As we reported earlier, it's official: Warner Brothers announced that it will release its upcoming fantasy films Clash of the Titans and Harry Potter and the Deathly Hallows, Part 1 in 3-D.
Warner added that its upcoming movies Guardians of Ga'Hoole and Cats & Dogs: The Revenge of Kitty Galore will also be released in 3-D.
Variety, meanwhile, reports that Paramount and Industrial Light & Magic are in talks to release Michael Bay's proposed third Transformers movie also in 3-D.
Warner's announcement comes on the heels of Avatar's huge success. The full announcement is below.
Clash of the Titans opens April 2; the first of the two final Harry Potter movies opens in November.
What do you think of all this 3-D? For those of you who get a headache watching such films, they will also be released in 2-D versions.
WARNER BROS. PICTURES AND LEGENDARY PICTURES TO RELEASE "CLASH OF THE TITANS" IN 3D WORLDWIDE ON APRIL 2, 2010 Builds Studio's Global Strategy To Increase 3D Slate This Year and Going Forward Upcoming 3D Titles Include "Harry Potter and the Deathly Hallows, Part 1" (February 2, 2010 - Burbank, California) Warner Bros. Pictures and Legendary Pictures announced today that the upcoming feature film "Clash of the Titans" will be released in 3D worldwide on April 2, 2010. The film will simultaneously be released in 2D. In making the announcement, Dan Fellman, President, Domestic Distribution, Warner Bros. Pictures, said, "We are experienced and have been successful in the conversion of 2D to 3D going back to such hits as 'The Polar Express,' select scenes in 'Superman Returns' and the last two Harry Potter films." Fellman continued, "We are confident in the constantly evolving 3D technology, and the results for 'Clash of the Titans' will be presented onscreen with the highest-quality images available today. Based on our track record, we know that audiences are embracing the RealD and IMAX experiences, and we see many opportunities on our film slate to provide moviegoers with these great options at the multiplex." Jeff Robinov, President, Warner Bros. Picture Group, said, "We're excited about 3D and look forward to bringing a rich, involving visual experience to audiences around the world." Additional titles on Warner Bros. Pictures' 2010 film slate that will be released in 3D (in addition to 2D) include "Cats & Dogs: The Revenge of Kitty Galore" (July), "Guardians of Ga'Hoole" (September) and "Harry Potter and Deathly Hallows, Part 1" (November). Warner Bros. Pictures' 3D partner on "Clash of the Titans," Prime Focus, was one of the visual effects vendors on "Avatar," which received an Academy Award nomination for Outstanding Visual Effects.