Hot Wheels have been in my life ever since my childhood hands held one of these cool Spectraflame-colored hot rod toys produced by Mattel starting in 1968. The original redline series of custom miniature cars were a sensation when first introduced, light years ahead of the traditional metal cars from Matchbox and Corgi, with flamboyant names like Twin Mill, Splittin' Image, Turbofire, Jet Threat, Boss Hoss Mustang, Beatnik Bandit, Whip Creamer, Silhouette, and Nitty Gritty Kitty. Each pocket-sized muscle car was equipped with bulging chrome engines, bubble tops and wild designs reflecting the blooming custom car and hot rod scene of the West Coast.
Individually boxed in blister packs, each Hot Wheels racer came with a collectible tin button to clip onto your shirt or lose in the washing machine. Since the introduction of the original Sweet 16 set, Mattel has sold over four billion Hot Wheels cars and familiar strips of bright orange track have wound around millions of living rooms and bedrooms across America for decades. Recently middle-aged baby boomers and Generation Xers have been hunting down prime examples of the retro rides in nostalgic glee, with rare models of limited-edition paint jobs and special castings commanding big bucks on auction sites, toy shows, and comic conventions.
Capitalizing on the worldwide craze for Hot Wheels, Fast and Furious director Justin Lin has just signed on to steer Legendary's live-action Hot Wheels movie into theaters for 2018 or 2019.
Commercial real estate broker and rabid collector Bruce Pascal has amassed an incredible collection of more than 3,500 mint redline Hot Wheels in a rainbow of Spectraflame hues, including the Holy Grail of all Hot Wheels, a single hot pink Beach Bomb worth $100, 000 alone. Check out what a million dollars of die-cast gems looks like in the video below as we take you on a tour of the world's most valuable Hot Wheels collection and hear what Pascal has to say about this passionate enterprise.
(Via Geeks are Sexy)