bright comic con trailer

SDCC Bright panel shines light on Will Smith's fantastical police procedural

Contributed by
Jul 20, 2017

Today at San Diego Comic-Con, in hallowed Hall H, Netflix showed off their upcoming goods, including the first trailer for Bright, their fantastical police procedural, starring Will Smith fighting crime alongside an orc played by Joel Edgerton, in a nitty, gritty everyday world that just so happens to be full of magical creatures.

The Bright panel started with Terry Crews welcoming director David Ayer, who set up the trailer shown below. Crews then welcomed stars Smith, Edgerton, Noomi Rapace, Edgar Ramirez, Lucy Fry, and producers Eric Newman and Bryan Unkeless to the stage.

Judging from trailer and the panel discussion, here's what we have to look forward to:

-The movie looks truly bizarre: it's the kind of urban crime thriller that Ayer has made his stock in trade, but mixed in with orcs, elves, and fairies.

-Edgerton is unrecognizable in bluish-chalky elf makeup.

-Elves run this world, humans are middle management, and orcs are the manual laborers. Fairies are like small, annoying pests.
 
-Edgerton and Smith play L.A. police partners who stumble upon an elvish girl (Lucy Fry) that possesses an ancient and powerful magic wand. The wand unleashes all kinds of havoc, and Rapace plays an evil elf who wants the wand and kills everyone who stands in her way.
 
-Smith got the biggest cheer, of course, and also the biggest laughs throughout the panel. He called the movie a gritty crime drama "smashed up with Lord of the Rings," and joked that it was fun to play "an African-American male who could be racist to someone else," meaning his orc partner Jacoby (Edgerton).
 
-Edgerton said that when they were filming on the streets of L.A. more people noticed Smith than him in his weird makeup.
 
-Ayer was really singing the praises of Netflix for committing to the movie (which reportedly cost $90 million), saying he could "really do his kind of s**t," and that Netflix "gave me all the tools, gave me all the resources." He predicts that more filmmakers will come to Netflix to enjoy this kind of freedom.
 
-Smith was more measured, saying his kids still go to the movies and also watch Netflix, and that he is "extremely excited" to see where the service goes with its movies: "They give you money and let you go make the movie you want to make."
 
-Ayer set up a second clip in which Rapace and accomplices drive a car into a grocery store and pin down Smith and Edgerton. Smith gets pushed along on his back by the car at one point, Edgerton gets smashed by the front grill, guns are blazing everywhere... these elves use machine guns. Fry does some acrobatics to battle with Rapace. More gunfire. And then even more gunfire.
 
The panel ended with the second showing of trailer, which you can see below. Check it out, and let us know if you'll be doing a ride along when Bright premieres on Netflix December 22.