A week after Disney announced that it was buying Marvel, Warner Brothers is poised to take a larger hand in running DC Comics, which is rebooting itself as DC Entertainment, Variety reported.
DC, home of Superman, Batman and the Green Lantern, will now be run by Warner Brothers vet Diane Nelson, who has overseen the Harry Potter franchise for the studio and managed Warner Premiere, which produces original direct-to-DVD movies, including several based on DC's more iconic heroes, the trade paper reported:
"It's no secret that DC has a myriad of rich and untapped possibilities from its deep library of iconic and lesser-known characters," said Alan Horn, Warner Bros. Entertainment prexy and chief operating officer. "The formation of DC Entertainment will help us bring more DC properties across additional platforms to fans around the world."
As part of the move, Paul Levitz will step down as president and publisher of DC Comics and segue into a new post as writer, contributing editor and consultant to DC Entertainment.
It's well known in Hollywood that while Marvel properties have been turned into movie powerhouses, DC characters have had a more mixed record: The Dark Knight soared, while Superman Returns faltered and such projects as a proposed Justice League movie and films based on the Flash and Green Lantern have languished in development.