Game of Thrones Mountain via official website 2019
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After ‘Bud Knight’ Super Bowl spot, George R.R. Martin declares war on KFC and Energizer bunny

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Feb 4, 2019, 10:17 AM EST

Was Sunday night’s Game of Thrones Super Bowl ad a stealthy spoiler for the way the whole series will end? Nah, surely not — but by the time the curtain drops on the GOT finale, we may all be wishing for a beer knight in shining armor to pony up with a drink or two (or three) — if, that is, he can survive the trip.

Not that anyone who saw HBO’s ad knew what they were in for when it first came up on the screen: in a fun plot twist worthy of a George R.R. Martin novel, Super Bowl viewers thought they were getting another one of those “dilly dilly” Bud Light commercials set in medieval times (and, in a way, they were.) But then Gregor Clegane, aka The Mountain That Rides, aka The Mountain, jousted onto the scene to deliver the Bud Knight his shocking fate — while a dragon finished off the rest of the village.

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After the spot had aired, Martin himself hopped on Twitter to jokingly declare no corporate mascot safe from Westeros’ worst terrors. Look out, Energizer Bunny and Colonel Sanders, he said — Game of Thrones is coming for you, too.

At least the GOT tease got everyone buzzing about the imminent return of the show’s eighth and final season in a fun way, and it did it without having to show a single second of actual footage from the tightly-guarded, and reportedly lavishly-produced, final six episodes. As we stay spoiler free, the wait’s getting shorter: Game of Thrones’ last season scorches onto HBO beginning April 14.

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