Sure, we don’t have flying cars or (real) hoverboards, but Nike plans to pay off on its contribution to Back to the Future II. Check out the first real self-lacing shoes you can actually buy.
Nike has been teasing some self-lacing kicks like the ones Marty McFly famously donned in the Back to the Future sequel (and sent a working pair to Michael J. Fox a while back) for a while, and now the shoe manufacturer has officially announced the Nike HyperAdapt 1.0. No, it’s not exactly the MAG sneaker we’ve been dreaming of, but it's self-lacing, so we’re not complaining. When you slip on the shoe, it triggers a sensor that will automatically tighten the laces. Buttons on the side allow the wearer to tighten and loosen the auto-laces.
“It is amazing to consider a shoe that senses what the body needs in real-time. That eliminates a multitude of distractions, including mental attrition, and thus truly benefits performance,” NIke’s Tinker Hatfield said. “Wouldn’t it be great if a shoe, in the future, could sense when you needed to have it tighter or looser? Could it take you even tighter than you’d normally go if it senses you really need extra snugness in a quick maneuver? That’s where we’re headed. In the future, product will come alive.”
As for the real-life MAG shoes like the ones on Back to the Future II? Nike is making those, too, though they’ll only be available via auction. All the proceeds will go toward the the Michael J. Fox Foundation for Parkinson’s Research, so if you have deep pockets and want to snag a pair, you’ll certainly be supporting a great cause.
Check out the video demo of the HyperAdapt 1.0 below and let us know what you think: