Did you hate The Lone Ranger? If so, megaproducer Jerry Bruckheimer thinks that you'll change your mind ... someday.
Bruckheimer is easily one of the most successful producers in Hollywood. His films -- which include the Pirates of the Carribean franchise, Armageddon and National Treasure -- have grossed billions at the box office, and that's not even including his successful TV work on long-running, lucrative shows like CSI and The Amazing Race. But even Bruckheimer can't win every time, as The Lone Ranger proves. The film was a critical and box-office bomb, and is likely to cost the Walt Disney Company millions.
But Bruckheimer's apparently not losing faith in the film -- not in the long run, anyway. When asked how he felt about the failure of the flick, he recalled another critical failure of his, from way back in the early '80s.
“It reminds me of a critic who called Flashdance [a film he co-produced in 1983] a 'toxic dump,’” Bruckheimer said. “Ten years later [the critic] said, 'This is really a good movie. I missed it.' I think [Lone Ranger] is going to be looked back on as a brave, wonderful film."
While it is true that Flashdance took a critical beating upon its release, it does not share The Lone Ranger's box-office woes. That film cost less than $10 million to make (a tiny fraction of Lone Ranger's budget, which was reportedly somewhere in the $225-250 million range) and grossed more than $200 million (and that's 1983 money we're talking about). Still, Bruckheimer already sees a glimmer of hope for The Lone Ranger's future as an underappreciated classic. Apparently they like it better in Europe.
“You always want to get good reviews, but you know, it's reversed in Europe. It's 70 percent good reviews and 30 percent mixed there,” he said.
Sure, right now it seems like a crazy theory, but you never know. Maybe future Blu-ray sales and repeated viewings on Netflix and HBO will someday prove Bruckheimer right. What do you think? Is The Lone Ranger destined for greater love (the Blade Runner of the 2010s, if you will), or will it always be bad?