First The Lone Ranger's producer called out the film's critics. Now it's the stars' turn.
Just last week Jerry Bruckheimer responded to the critical thrashing the film took at the hands of American reviewers by claiming that he thinks they'll change their minds when they see the film again in the future. Now, more than a month afterÂ The Lone Ranger debuted to very disappointing box-office numbers and very little critical love in America, Bruckheimer, director Gore Verbinski and stars Johnny Depp and Armie Hammer are hitting the press junket again to promote the film's August 9 U.K. release, and to get in a few digs at the American critics who didn't like the film.
Hammer, with a publicist coughing loudly in the background in an attempt to silence him, claimed that the American critics had been "gunning for our movie since it was shut down the first time," while Depp said that "the reviews were probably written when they heard that Gore and Jerry and I were gonna do The Lone Ranger." Bruckheimer also got in some new shots, claiming that the critics "were reviewing the budget, not reviewing the movie." Hammer went on to accuse critics of paying little attention to the film's content.
"If you go back and read a lot of the negative reviews, most of them don't actually have anything to do with the content of the movie, but more what's behind it," he said. "And it's gotten to an unfortunate place with American critics where if you're not as smart as Plato, you're stupid, and that seems like a very sad way to have to live your life."
But Verbinski might have made the most intriguing remarks of the bunch. His theory about why the film failed in America: It was different.
"Our movie is not a sequel, and it doesn't have giant robots and The Lone Ranger can't fly," he said. "I think we're counter-programming. So, if you want to see something different, come see the movie. It's odd to be given a lashing because of that."
Bruckheimer also chimed in there, slamming critics for not appreciating the film's originality enough.
"The critics keep crying for original movies. You make one, and they don't like, so what can I tell you?"
Watch the full video ofÂ The Lone Ranger foursome trashing American critics, including Hammer's remark thatÂ The Lone Ranger was attacked after attackingÂ World War ZÂ "didn't work," below.
What do you think? Were American critics really wrong about this movie?