Eureka wins its timeslot among adults

Contributed by
Dec 14, 2012, 3:54 PM EST

Syfy's Eureka returned last Friday for the second half of its third season with an audience of 2.6 million total viewers, winning its timeslot among adults aged 25-54 among basic cable networks.

The new episode drew 1.1 million adults 18-49 in its new Friday 9 p.m. ET/PT timeslot.

The episode also beat ABC in the 25-54 demographic; Syfy ranked second in the demographic overall in the 8-11 p.m. prime-time period behind only its sister network USA.

Eureka outpaced competitors including TLC's What Not to Wear, Animal Planet's Whale Wars and VH-1's The Great Debate.

The midseason premiere represented a 23 percent increase among adults 18-49 and more than 19 percent in adults 25-54 versus the previous midseason finale on Sept. 23, 2008.