We already knew Star Wars: The Force Awakens was going to blow up the box office, but some new tracking data suggests it might just be the biggest film in … well … history.
According to Collider, “modest” predictions have the film opening with an eye-popping $225 million in its first weekend. To put that in perspective, that total would be well above Jurassic World’s $208 million haul, as well as The Avengers’ previous record of $207 million. I'll also point out those projections are being listed as “modest,” meaning it could potentially be (a lot) bigger. Whoa.
So, how could it shatter these already-insane records? A few factors come into play. First up, Disney has already booked this thing into a ton of theaters, and it’ll also be playing on IMAX screens for a full month without any competition. So this will be one of the easiest movies to go see (beyond the opening weekend rush, of course). It’ll be playing everywhere and all the time.
There’s also the fact that it’ll have minimal competition at the box office, since December is light on tentpoles, and there’s nothing huge on the calendar for January. Much as The Martian has kept making money the past few months, The Force Awakens will dine on the souls of any other contenders for weeks (and possibly months) on end.
Outside of those logistical points, you get to the intangibles: It’s friggin' Star Wars. It’ll attract fans young and old, and the fanbase runs the gamut from sci-fi junkies to everyone else. Disney is pumping a ton of cash into promoting this film, and it’s almost guaranteed to define the zeitgeist of the entire month. Now, let’s just hope J.J. doesn’t pull a Phantom Menace, and we’ll be good.
What are your projections for The Force Awakens’ box office performance?
Star Wars: The Force Awakens opens Dec. 18.