The Grinch goes for gold in new spot for the Winter Olympics

Contributed by
Feb 9, 2018, 12:15 PM EST

It doesn't seem that the Grinch's hatred of Christmas extends to Olympic figure skating. In a new spot for the Winter Olympics in South Korea, the green-haired sourpuss watches the figure-skating competition on TV with his dog, Max. He then imagines himself as a beloved figure skater, performing his routine to Christina Aguilera's "Beautiful." When the fantasy ends, he realizes that he's still in his den with Max and instantly resumes his bitter scowl, embarrassed for allowing himself such a moment of happy whimsy. 

Go ahead, open your eyes and click on the link to watch the ad and try not to blink:

Since the Winter Olympics are being aired on NBC, this was a great time to promote the upcoming movie from Universal's Illumination Entertainment (Despicable Me, Sing), which is owned by NBCUniversal, SYFY WIRE's parent company. This third movie adaptation of Dr. Seuss' How the Grinch Stole Christmas, simply titled The Grinch, will steal the presents of Whoville starting Nov. 9. Benedict Cumberbatch is voicing the Yuletide bandit in what is Illumination's second Dr. Seuss venture after 2012's The Lorax