Two of comics' biggest publishers are teaming up to launch a new line of Marvel superhero comics aimed specifically at middle-grade readers.
Marvel Comics and IDW Publishing announced in a statement Tuesday that they plan to launch a new series of comic books and trade paperback collections, using Marvel characters but published through IDW, that will target younger readers in ways the main Marvel line doesn't. The line will launch in November, and will be available in both comic book stores and book retailers nationwide.
“Marvel is excited to work with IDW to share these brand-new stories with our younger fans,” C.B. Cebulski, editor-in-chief of Marvel, said. “Characters like Spider-Man, Black Panther, and the Avengers inspire us through their strength and determination, but they resonate with readers because of the struggles they face and the challenges they overcome. We want to share their journeys with our younger fans first-hand.”
The first series launching through the partnership will be Spider-Man, which will star both Peter Parker and Miles Morales (and from the looks the key art, will also feature Spider-Gwen). That book arrives in November, and will be joined in December by a new Avengers title. Then, in January 2019, a Black Panther series will join the line. Creative teams and story synopses will be announced later.
“From Iron Man to Captain Marvel, from the Hulk to Shuri — the Marvel pantheon has something for everyone,” John Barber, editor-in-chief of IDW said. “With this team-up, Marvel and IDW aim to bring exciting, all-new comics to a generation growing up in a Marvel world.”
This is an interesting and surprising partnership that will allow both publishers to reach their audiences in different ways. Marvel has previously released its own lines of books aimed at younger readers -- most prominently the Marvel Adventures line -- but going through IDW may allow for a greater focus on the project by applying more creative energy, while IDW's long history with licensed comic properties will serve them well as they partner with an even bigger publisher on an initiative aimed at targeting a younger demographic. If done right, everyone will win.
Check out the key art released for the partnership above, and look for more details here on SYFY WIRE as this story develops.