NBC axes Jekyll + Hyde doc series after worst-rated premiere EVER

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Feb 10, 2013, 1:07 PM EST (Updated)

The cancellation gods have claimed their first victim of the new debuts, and it looks like TV fans were not in the mood for a modern-day spin on Jekyll and Hyde this season.

After just two episodes, NBC has pulled the plug on the good/evil doctor drama Do No Harm, which received some pretty terrible reviews from critics and even worse ratings. That leaves 11 of its 13 episodes still in the can, and the best fans can hope for is that the network will go ahead and dump them online to stream or sell them on iTunes.

With 3.1 million total viewers and a 0.9 demo rating for its Jan. 31 series premiere, the show now holds the dubious honor of being the lowest-rated season premiere in the history of major network television (excluding smaller net-lets like The CW). With ratings that bad, the network would probably lose money by burning off the episodes on an already dead night. Ouch.

Just hours after the news broke, the studio moved quickly to distance itself from the series, as a keen eye spotted one of the show’s many billboards already being torn down. That’s what's called a marketing fail, folks.

Were you one of the few who actually checked into Do No Harm? What’d you think?

(Via Associated Press, TV Line)