When Disney bought Lucasfilm back in 2012 for $4.06 billion, some called it "The Deal of the Century." At the time, it was the fourth-biggest business deal ever, and more importantly, it delivered the spaceship keys into the hands of one of the biggest (if not the biggest) purveyor of family-friendly entertainment in the world. What could Mickey Mouse, we asked ourselves, possibly want with the entire galaxy of Star Wars?
Five years later and the House of Mouse has apparently made back its large investment, solely by the combined worldwide box-office sales of The Force Awakens, Rogue One, and The Last Jedi. All three have raked in just over $4.06 billion, reports The Hollywood Reporter's Heat Vision Blog. Of course, this doesn't take into account the marketing budgets for all three films or their merchandising sales from toys or theme parks.
Just this week, The Last Jedi broke $900 million, and you can be sure it will keep on going until it leaves theaters. For some context, The Force Awakens made $2.068 billion, and Rogue One made $1.056 billion. According to THR, Jedi is projected to fall somewhere in between the two.
Today, the 2012 deal might look like peanuts compared to Disney's planned acquisition of 20th Century Fox, but the success of Lucasfilm (not to mention Marvel) at its new home is a good portent. Since taking over George Lucas' franchise, Disney has built it into a massive empire of comic books, amusement park attractions, and new trilogies that would make Palpatine weep with joy. Based on all these exciting Star Wars offshoots, we're doubly excited to see how Disney will handle its whole new roster of properties from Fox.