Pet Sematary's tagline insists that "sometimes dead is better," and now the first terrifying trailer is here to prove that.
The new film — the second big-screen adaptation of Stephen King's classic novel — has been teasing the reveal of its first footage for several days now with the launch of the first poster and first official photos, and now the trailer is finally here to show us what directors Kevin Kölsch and Dennis Widmyer have in store for their version of King's tale.
For those of you who don't know, Pet Sematary is the story of the Creed family, who move to a house in rural Maine that's near both a dangerous road where pets are known to get run over and the makeshift cemetery local children have built for said pets. This isn't any ordinary cemetery, though, and as tragedy sets into the family's lives, patriarch Louis Creed (Jason Clarke) will find that sometimes the dead should stay dead, no matter how hard it is to say goodbye.
The footage present here is low on jump scares but very high on atmospheric dread, particularly when elderly neighbor Jud Crandall (John Lithgow) begins to talk about how "those woods belong to something else." We get kids performing pet funerals in creepy animal masks, fog lining the ground at the night, a toy drum that just won't stop beating, and very brief glimpses of the violence to come that are almost more disturbing than actually watching the death scenes. When you see it laid out this way, the woods already take on an aura as a character unto themselves.
Pet Sematary is in theaters this April. What do you think? Does the trailer make it a must-see?